7digital Continues Global Fitness Expansion With Barry’s and Volava, Joining Apex Rides, FORME and More


LONDON, July 7, 2021 / PRNewswire / – 7 numeric, the global leader in end-to-end digital music solutions, announces global fitness brand Barry’s and that of Barcelona Volava as new customers to 7digital’s music-as-a-service platform, which is used by a growing number of fitness companies, including the one in London Races to the top, a cutting-edge, high-performance, Los Angeles-based smart bike and home fitness platform FOR ME, a premium home fitness system that delivers an individual fitness experience through sleek full-length mirrors that transform into immersive personal workout studios. Fitness is a fast growing and strategic sector for 7digital, which already powers some of the most important and innovative social and music platforms like Kuaishou, Mood Agent, Trill, and more.

Barry’s, the global destination to experience the world’s best workout, has 77 studios in 14 countries and more than 30 cities around the world. a fully integrated multi-camera experience for anyone who wants to try Barry’s. In addition to rights authorizations, Barry’s will also take advantage of 7digital’s integrated integration with MRI for publisher authorizations, providing an automated, efficient and end-to-end rights management solution. Volava, an interactive fitness platform that brings the energy and benefits of studio-style workouts to the convenience and comfort of your home, will access their cleared catalog of major labels through the playlist tool for their online cycling fitness offer in Spain and soon, other places like Germany.

7digital offers fitness brands an unmatched music-as-a-service platform, with a one-stop shop to integrate music into fitness without any of the historical obstacles and challenges, making it easy to maximize the benefits of music, including:

  • End-to-end global rights and reconciliation: 7digital’s platform is fully integrated for label permissions as well as publisher filtering via built-in integrations with HFA and MRI. Permissions are filtered on demand and in real time, eliminating manual back-end processes. This provides the peace of mind that new playlists created comply with license agreements, so trainers just have to choose their groove, no matter where in the world they train.
  • More music for better differentiated playlists: 7digital’s global catalog of over 80 million tracks powers everything from meditation to Tabata, and includes both the majors and over the majority of the Merlin catalog.
  • The 7digital playlist tool: A centralized location for partners to rhythm their music with an easy-to-use interface so multiple studios, staff and instructors can easily adhere to music permissions when creating and managing playlists.
  • Developer integration guides and 24/7 white glove service for best-in-class integration and growth.

“Even as the world begins to reopen, 7digital continues to see a huge demand for home fitness experiences, for which having the perfect licensed music to achieve fitness goals has never been more vital,” said Paul langworthy, CEO of 7digital. “We are excited to partner with Barry’s and Volava as they expand across all territories and add new online experiences that meet emerging customer demands and expectations to complement training in their physical locations.

“We are proud to partner with 7digital to present an exciting new music catalog to our customers, blending new artists and themes into the full experience of our members,” said CEO and Founder of Volava, Joël Balagué. “7digital’s global catalog and turnkey territory expansion options allow us to personalize our experiences in new locations and in European markets as we grow. ”

“Of all the B2B music providers, 7digital has by far the best solution in the ‘connected fitness’ space,” said Trent district, co-founder and CEO of FORME. “Their support and knowledge is second to none and we have had a fantastic experience working with their team so far.”

ABOUT Barry’sBarry’s is the best workout in the world. It started in 1998 in West Hollywood – making it the original high intensity interval training workout. Since 1998 Barry’s has been at the forefront of the fitness industry: developing, maintaining and innovating training with the latest innovation being, Barry’s X: a community-driven digital fitness experience. Barry’s X leverages technology to deliver a touchscreen experience that mimics that of the red room and allows its global community – spanning 78 studios in 14 countries – to stay connected wherever they are.

ABOUT VolavaVolava is a new way to train from home. We have the most comprehensive fitness app on the Spanish market to let you train like never before. With our next-generation products, you can measure your performance and train daily in our live or on-demand courses. We make fitness fun, accessible, efficient and convenient while fostering social connections and building a community around wellness. Measure the calories you burn, the miles you run, monitor your progress and compete with other users. By training with Volava you will never be alone, as our specialist instructors will motivate you and you will be part of the largest virtual fitness community. Take a look at our website. We look forward to seeing you in the Volava community.

ABOUT FORMFORME has brought together the greatest minds in design, content and technology to create the best in home and fitness. Award-winning Studios, designed by Yves Behar, blur the line between interior design and the home gym, and the 43 “Ultra-High Definition (UHD) touchscreen mirror display (UHD) delivers a realistic content experience and unrivaled FORME offers two distinct models: Studio, $ 2,495 or $ 69 / month for 36 months, and ELEVATOR, $ 4,495 or $ 125 / month for 36 months. FORME’s ever-changing original content, including Barry’s X-Classes, can be experienced by anyone in the household for a multi-user subscription of $ 39 / month. For more information, please visit formelife.com. You can also connect with FORME on Facebook, Instagram, LinkedIn and Twitter.

ON 7digital7digital is the global leader in end-to-end B2B digital music solutions, providing a scalable cloud-based platform that enables businesses and brands to connect to its global music catalog and rights management system. to launch and manage unique and engaging musical experiences. Operating worldwide in over 80 markets and integrated with over 300,000 labels and publishers, 7digital’s platform automates complex and time-consuming music management processes, making it easier to access and use music in locations. streaming services, social media, home fitness, gaming, retail and more. With state-of-the-art infrastructure, in-depth industry expertise and intelligence tools, 7digital enables its customers to innovate, grow and serve the music consumer of tomorrow. For more information, visit http://www.7digital.com/.

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SOURCE 7 numeric


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