ABC Commercial has entered into its exclusive global license agreement with an Australian children’s entertainment group The Wiggles.

The Wiggles signed with the commercial arm of the Australian Broadcasting Corporation in 1991 for their self-titled album. ABC has been the group’s local distributor ever since. The agreement extends the partnership for 30 years and gives the commercial arm the worldwide distribution rights for the group’s television content, productions and music. The agreement also includes the rights to future versions and the back-catalog.

Andrew Lambert, Managing Director of ABC Commercial, said: “ABC Commercial is delighted to expand its global partnership with The Wiggles. The Wiggles are the world’s most revered children’s entertainment group, universally celebrated by children and parents, here in Australia and abroad, their music being synonymous with the ABC brand. By extending our distribution rights agreement to their catalog of award-winning content, I have no doubt that ABC Commercial will continue to build on its immense track record of international success.

Anthony Field, creator of The Wiggles, said, “We are delighted to continue this relationship by providing our trusted partner ABC Commercial with an extended agreement for the rights to our catalog. We believe this will help us in our goal of continuing to entertain young children and families all over the world. “

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